At the end of every quarter in a year, Counterpoint Research comes out with the sales data of popular smartphone models around the world. Although while Q4 2019 is coming to an end, Counterpoint has just released the data for Q3 2019 for all smartphones sold globally. And guess which smartphone topped the lists? No, it’s not a budget device from Samsung and Xiaomi. In fact, it’s a phone from the opposite end of the price spectrum.
In Q3 2019, Counterpoint’s data suggests that Apple’s iPhone XR sold the most across the globe, capturing a total of three per cent market share. This is surprising given that the iPhone 11 also started selling at the same time. However, the iPhone 11 only managed to capture 1.6 per cent of the total global market, which is impressive given that it’s only been a few months since the newest iPhone went on sale.
The second spot in the list goes to the Samsung Galaxy A10 with a total market share of 2.6 per cent whereas the third spot is taken by the Samsung Galaxy A50 with a share of 1.9 per cent. The Oppo A9 at 1.6 per cent and the iPhone 11 at 1.6 per cent conclude the top five spots. Beyond that, the phones that made in the top ten list include an Oppo A5s, Samsung Galaxy A20s, Oppo A5, Xiaomi Redmi 7A and Huawei P30.
Both the affordable variants of the latest iPhone models have made in the top five positions that’s no surprise. The iPhone XR has been on sale for a long time and in Q3 2019, Apple had reduced the price of the iPhone XR massively. On top of that, several variants of the iPhone XR sold with high discounts on online marketplaces, which also led to higher sales of the iPhone XR.
The iPhone 11 came in at a lower price than the iPhone XR when it launched in September 2019 and that helped the newest iPhone gain a significant market share just after its launch. Samsung’s affordable Galaxy A series phones have also done well, with the A10 and A50 bagging the second and third places respectively. The Galaxy A50, in particular, was a phone that offered the best of everything at a price that a majority of people could afford. Xiaomi’s Redmi 7A went down a few places as its predecessors sold in high volumes.